However, even with the tragedies that continue to ravage our planet, it seems that a sliver of a silver lining is keen on keeping select others in good spirits. 

Though COVID-19 negatively impacted many businesses, some industries were able to take advantage of lockdowns and 6 feet distance requirements. The eCommerce industry may have been the biggest beneficiary, as eCommerce sales increased by over 43% within the first year of covid. 

With an increased demand for stores accessible at your fingertips and guidelines restricting gatherings, An already expanding service was sought out with vigor. 

We’re talking Virtual Photography. 

How has Virtual Photography impacted businesses?

Using CGI to create virtual representations of products, placed in settings and with different configurations, changed- not only how businesses were able to market. But also their ability to rapidly increase revenue with low initial costs. Enabling risk-free preorders, advancing focus groups to test customer sentiment, lowering marketing costs, and creating engagement with interactive scenes. A way to test, showcase, customize, and reuse, meeting all the needs at an affordable price. 

With another recession firmly gripping the economy. And inflation driving up everything from Rent to Gas; everyone is looking for an out. Or rather, an In. A way into the eCommerce industry. Many businesses had already switched their operations to being online during the pandemic. And when the world was resuming some semblance of normalcy, began to reopen their physical storefront. 

However, that was short-lived. 

Post-pandemic costs had skyrocketed, leaving businesses with much higher advertising and marketing costs that led to higher product costs to offset the increased expenditure. It became quickly apparent that the customer was suffering, and if the customers suffer, then so does your business. 

Virtual Photography is king. It has proven to be cost-effective, fast, and reusable. And a service that works alongside your brand strategy to maximize your business’s success. 

And as many businesses have found, moving operations online effectively keeps and expands their customer base, all while having a reasonable budget and materials that continue to work for them in a variety of settings and situations. 

The world is continuously growing into a system that values technology and accessibility. And with eCommerce being dependent on these features, you shouldn’t get left behind. 

Virtual Photography Services are here to stay.

For the last decade, talented CGI artists have refined their craft. Allowing the creation of scenes and products so hyper-photorealistic that they’re indistinguishable from actual Photography. And with COVID-19, MonkeyPox, and one thing after the next threatening the concept of direct human interaction, it is safe to say that Virtual Photography has become the future. 

Learn more about Virtual Photography with Jola. 

Designing quality virtual photography scenes takes time, dedication, patience, and most importantly, a deep and thorough understanding of the client. 

Ana,  an Interior Designer, says that “creating a room scene is like designing any room in your home. It’s an adventure because it’s fun. However, it’s also stressful because you don’t know if it’ll turn out the way you want. And very uncertain because you don’t know if what you’ve explained to the digital artist is what you’ll see at the end.”

By taking the time to understand the client’s needs, goals, products, and who they are as a business, Ana is able to design awe-filled renders that are then turned into amazing scenes by the CGI team.

When asked how Ana establishes a working relationship with the client, she said that she meets with the client to understand what they want to achieve. 

In her words, “Generally people want a room with lots of light and open space. And of course, it should be beautiful. But then, I take a look inside the client to see what they really want or if I’m able to assist them on this journey based on what they’re looking for. And in my experience, it’s much easier to start the conversation and get into the process when they know or have a fairly good idea of what they want to see.”

Ana and I dove into some of those comments, and what I’ve learned is that most people want what they perceive to be a beautiful room; tall ceilings, lots of light, and clean spaces. However, it’s essential to dig deeper and gather the unique elements for each client to design the perfect scene. 

Inside the Process

Having those initial thoughts in mind, with an understanding of what the client is looking for, Ana broke down her process from beginning to end. 

She said, “To narrow down the design, I usually make an inspiration board which contains a lot of similar spaces to what the client expressed.”

 “From that, they pick an image that they like best. Then I create a mood board using the image the client picked. Dividing into separate details for how each individual element should be done.” 

Ana describes this as the freer part of the designing journey. Allowing her to carefully look at notes and start bringing this room scene to life. Defining the style, color scheme, product locations, and mood takes a couple of additional sessions with the client, but it’s all worth it once the client gives the go-ahead.

Ana uses Sketchup to create clay models(above) to capture the final scene’s angles and desired product placements. 

From there, the model is handed over to the CGI team and then revised by Ana upon completion. Take a look at the scene’s progression. Going from a Clay model (above) to a Photorealistic room scene (below).

Ana says, “the most important thing to remember is what the client is selling. The room you’re creating isn’t a personal space. However, the product is very personal to your client.” Ana goes on to note that “a successful scene does not look staged; it has a kick to it! Hopefully, that kick is your client’s product, and even if it isn’t, everything should sit right. Every component must be designed with your client’s products in mind. To give them the result that best suits their needs.”

Find the right team

At Jola, we’re committed to creating solutions to help your products look better and sell better. We treat all of our clients with the respect they deserve. And offer them the time and dedication necessary for each of their needs. Connect with us today to start designing your Virtual Photography scenes.

Written by Teace Findlay 

Know What You Want

You must already be sure about the kind of business you want to set up. Once there, it should be easy to assess what your requirements are. With a wide array of choices and the ability to customize your store however you want to, you should be set to start your new venture. Having a clear direction for your business make the whole process a lot easier through the omission of trial and error, simultaneously accelerating the development process.

Track Customer Reviews

Look through customer reviews to get an idea of the work ethic your developer holds. Evaluate the claims made in the reviews with what your developer promises to deliver. Check the authenticity of solutions that have the potential to be required at your business. Tallying reviews give you the ability to know what and what not to expect from a developer and hence let you choose the ideal developer for you.

Ideal Developer

One of the things that you should be looking for while choosing a developer is the experience of the process. If you are starting a business or trying to revive one, you must choose a developer that has experience in the field and know what they are doing. This rules out the probability of your business from suffering through small losses that stem though casualties. Fewer mistakes ultimately lead to respect in the market, which brings in goodwill for the company and a steady rise in sales in return.

Communicating with the Development Team

The development team will play the most crucial role in your venture. They help you interact with the team by pitching your ideas for you. It is essential that you properly communicate with the development team to make sure that your business runs on your terms. Communicating with the development team is an excellent way to make sure that your ideas for the company are being discussed and considered and your team is giving you the respect you rightfully deserve.

Company Goodwill

Get first-hand experience of how the company deals with its clients by asking for a portfolio. A company that knows how to deal with their disputes, channels their ability to deal with things logically. Check how good they are at claims and if they are true to their clients. This gives you a clear horizon to anticipate what and what not to expect. Thus, the first-hand experience gives you the knowledge to decide whether or not a developer has the capability to be hired for your project.

Go Easy on your Pocket

One sometimes has to dish out a substantial amount of money to get the service they had hoped for only to be met with disappointment. Keeping the points mentioned above, it is often small companies that offer the services they proudly claim because mostly, their humble beginnings make them claim only what they can afford to provide. Magento provides a platform for new ventures. Which means, it is a hub for passionate new developers and clients that have the opportunity to interact and achieve their co-dependent goals. So, as a new or reviving project, it allows you to go easy on your pocket while getting quality service from worthy developers.

Privacy Policy

As a new e-store, you must form a firm moral ground and abide by them. Making sure the developer goes by them is also essential. This makes dealing with future mishaps comparatively smoother. In the Magento website, there are a lot of different privacy policies and developers that abide by them, allowing you to choose the perfect partner for you. This makes sure that your store is always working the way you want it to.

Healthy Relations

After keeping the points mentioned above in mind and achieving things a little smoother with the help of Magento, it is equally your responsibility to maintain a cooperative relationship with your client. For, they can be helpful in the future and make your experience worth it by sharing their journey and time with you. Magento also has POST DEPLOYMENT SUPPORT that gives you back up if your e-store faces issues after the developer has done his work. This helps with any future dilemmas.

Keeping this advice in mind combined with the one of a kind service that Magento provides, the probability of your new e-commerce store running smoothly becomes relatively high. The number of registered developers on-site gives a lot of options to choose from. Making you want the best. This allows you to accelerate the foundation of your venture and set your dreams in motion. Using these as advice will help; however, one will have to apply them in their chronological order to get the best result suited for them and their business. 

Trivial things that might help

1. Keywords for specific requirements

2. Planning your budget 

3. Woking on communicating 

4. Seeking technical support 

5. Making deadlines for specific tasks and keeping others flexible 

6. Going thoroughly through company reviews

7. Acknowledging good work when it’s required  

Starting up a new venture can be tiresome and taxing. So, before taking a huge step, it is essential that one asks themselves questions and find their answers with the help of Magento to achieving things that brings better quality into the world. When you are hiring a Magento developer, make sure that you ask him or her the right questions to determine if the skills and expertise he or she has matches with your requirement. Once analyzed, you can remember the points mentioned above and hire the best one possible for your company.

Indeed, both interior designers and architects can give a new dimension to their work by using this technology. Presently, they can provide visual work in the form of a model’s drawing. They take help from software to give a great look to the product.

Do you understand the meaning of Product Visualization?

Product visualization or you can say product rendering is a method required for showcasing the products while using a digital image. It has become a craze among home décor businesses. Nowadays, this technology has been widely used for performing marketing campaigns. Moreover, commercial purposes can also be accomplished for attracting clients. 

Home décor work is full of responsibilities and needs to be the best as per the clients. With excellent 3D product visualization techniques, it becomes easy to provide excellent work. You can say that technical drawing while keeping in mind of detailing, is the best way to give the required outcome. Hence, it becomes easy for home décor service providers to look out the 3D model, use accurate tools, and make the amendments likewise. The home décor method is a task that includes both mental and physical involvement. The home décor companies, by using 3D product visualization, can prepare the models without any probable flaws.

Reasons home décor businesses are ready to invest in 3D product visualization

There are numerous reasons to prove the need for 3D product visualization technology. Let’s get started with a few of them. 

Getting different categories of promotional images

Every homeowner wants to give a new and edgy appearance to their space which is why they are opting for 3D visualization images. Such images are taken from different angel to get a quicker look at every nook and corner while describing the proper size and shape of the specific room. Whether you have an isolated or a happening lifestyle, the home décor services can use the 3D images to give a better look. 

Exhibiting products that can be customized

Earlier it was tough to show how they will place the portrait, vase, curtains, and many more. But, presently, via photorealistic visualization, the clients can get a bigger picture and know the changes that are going to happen.

Offering a realistic portrayal

The homeowners can expect the same work in real life that they have seen in 3D modelling. The way of looking at the wall colors, furniture placement, hues, and different materials can effortlessly be taken care of. 

Rapid and reasonable means of completing the work

It will be astounding to know that modern technology is quite affordable. Several skilled artists know their work and provide quick 3D photos at pocket-friendly prices. 

Helpful in performing situational marketing

In the market, several decorative items can make people confused as to what to choose. Thus, this step proves to be quite troublesome. Generally, decorating the home requires lots of products from which selecting the perfect one is very difficult. So, rather than wasting your valuable time and money, 3D product visualization works like a  miracle. With this, updating the décor items can also be done without any distress. 

Completely change the mind for a positive outcome

It allows the clients to experience best applications of technology as they can get an outlook of furniture and other products that complement the home décor entirely. They get access to enter the 3D space while experiencing real things. 

Get a significant number of 3D images

Unlike traditional photography, 3D product visualization is known for offering flexible services where you can get several pictures taken from different angles. 

Assist in accomplishing situational demands

In some situations, home décor companies have to meet the requirements based on certain specific models. Such kind of request generally noticed at the stretch of the festive season as people want to give a renovation to their home. It is not advisable to invest a hefty amount, valuable time, and efforts to get one-time visuals. Therefore, the experts suggest taking the assistance of 3D product visualization for classic 3D designs. Don’t get worried about the high demand, as this technology caters to the client’s requirements. 

Easy to share the images

It is the digital format of 3D product visualization that makes it capable of sharing photos with clients with convenience. Even the clients can also find it easy to view the file extension without taking much stress. 

Amendments can be done either by clients or professionals

While using 3D product visualization, it is quite simple to shift the objects, change the color, or replace décor items. By introducing the 3D model, a room of innovation, experimentation, and alteration can be done to get better results at a fast pace.

Indeed, 3D modelling has profoundly impacted the interior designing world. 

Displaying special features of décor items

Normal photography and 3D visualization have a thin line of difference. While using 3D product visualization, décor products get a completely new horizon. The 3D tools are the reason behind this, which is used by professionals creatively. They are also helpful in achieving the right tone of light, painting, sculpting, and other background necessities. Therefore, this new technology is meant to make the product look more interesting and beautiful. You can get a dreamlike appearance of the models that help in boosting the marketing of home décor products. 

Conclusion:

Most of the home décor businesses are implementing 3D product visualization techniques to get a photorealistic view of modelling. The experts will give great detailing to the whole project to charm to the audiences. There is the best way to alter images in real-time within a segment. The home décor businesses are thus gaining higher ROI by doing advertising campaigns or promotional shoots. 

3D product visualization has brought a noticeable increase in business sales while providing supreme quality of pictures, which do not get noticed in normal photography.

Get details about how Jola Interactive delivers services on 3D Product Visualization and how we help you redefine your eCommerce business. Get in touch to know more details!

Ultimate Flexibility

When the word flexibility is used in business, it often means something that can help save both time and money. Something versatile that makes things easier for the business as a whole, allowing it to function more efficiently. That’s the general idea when it comes to using 3D furniture rendering for business. It adds a new level of flexibility that improves efficiency across the board for the company, especially in departments such as graphics design, presentation, research and development, and much more.

So, how does the flexibility of 3D rendering help businesses specifically? First of all, it allows research and development teams to create mockups quickly and easily instead of having to produce a real-life prototype. This saves a lot of time, money, and manpower, allowing those resources to be allocated to other areas. Furthermore, it also allows a company to discover mistakes quickly and easily so that they can be corrected. This can help the business to avoid lawsuits and trouble with various regulations that govern their industry.

Faster Speed to Market

Speed to market is a very undervalued concept, but one that can make a company a winner or loser in their industry. In fact, speed to market can help a company with an inferior product line completely dominate other companies that may have higher quality products, but fail to get them out fast enough to capture the attention of their key demographics. This is one advantage that can’t be underestimated.

3D furniture rendering saves a load of time in all phases of a product’s creation, allowing a company to quickly prototype the product, finalize the design, and have it ready for production in very little time. On top of that, 3D furniture rendering also allows the company to produce sales material faster and easier as well since there is no need for them to wait until the product is actually produced. This eliminates the delay between the product being completed, and the sales material being created which slows down the process and prevents the product from being put on the market as quickly.

Helps Reduces Costs

Speaking of marketing, setting up photoshoots and using the actual product itself for marketing materials can cost a lot of money. This is especially true if a business is producing many different models of furniture with each requiring its own photoshoot. Just the shipping costs alone can be a huge issue for the company since transporting furniture isn’t exactly cheap of course. 

To make matters worse, this practice also isn’t very accommodating when it comes to mistakes. A company basically has only one shot at getting it right when getting photos taken of their furniture, or else they’ll have to do it all over again and pay the associated costs once again as well. This is not a very efficient way of capturing photos of a product.

The good news is that 3D furniture rendering fixes all of these problems. With the 3D model, a company can take photos of it at any angle they want. This allows them to produce multiple photos without the need for shipping or wasting furniture that would be better off heading to a distributor to be sold.

Another great thing about 3D rendering for furniture is the fact that it can also create virtual environments in addition to the models themselves. This can be a huge help in many cases, and allow the company to really show off their furniture in the best way possible. For example, a company that makes beach chairs won’t have to ship a chair all the way out to the actual beach for a photo shoot, they can just use 3D furniture rendering and a virtual beach that looks just as realistic as the real thing. This is a huge time and money saver for the business.

Better Conversion Rates

There is nothing worse than coming up with the idea for a product, creating the prototype, then the production model, then dropping money on marketing, only for it to flop. It’s a massive waste of resources and can put a huge dent in a company’s budget. In fact, if the company was staking its entire future on the product, it might just be the end for them. Fortunately, 3D rendering can help a business to avoid this problem and get it right the first time.

For one thing, it has been shown that having a 3D-rendered product shown on online product pages increases conversion rates significantly. This is because the potential customer wants to see what they’re getting. It’s basically a virtual version of the whole “you touch it; you buy it” psychology at work here. The more familiar a person is with a product, the more likely they’ll buy it, it’s that simple.

On top of that, the entire 3D rendering production method allows companies to weed out issues with a product before it’s ever produced, and allows them to test marketing materials before the product even goes into production. This allows them to come up with a product that they know will convert well before they even drop money on actually making it. This one fact alone can save a business and take them to the next level.

Easy Thematic Marketing

Imagine a company that makes a certain type of furniture, but wants to create marketing materials that are suitable for various times of the year, including special holidays such as Christmas and Thanksgiving. They would have to do a different photoshoot for each of these themes, which would take up a ton of time and money. This is yet another situation in which 3D furniture rendering can help.

With 3D furniture rendering, it is easy to swap backgrounds and create thematic marketing materials for any conceivable occasion. For example, maybe a company is having a special Thanksgiving Day sale and wants to create ads for it. They can use the 3D rendered furniture with virtual backgrounds having to do with Thanksgiving very easily. Then if they run a Christmas sale, all they have to do is change the background. It’s fast, easy, and convenient.

3D Furniture Rendering Helps a Business Grow

One of the key components to growing a business is becoming more efficient. With Jola Interactive’s 3D furniture rendering services, a company can save time and money while improving its conversions. This is a surefire formula for success in any business. Even better is the fact that 3D rendering is becoming more technologically advanced every year, offering new options, and faster ways to create models and backgrounds. Going forward, it’s easy to see that companies that use 3D furniture rendering will have a massive advantage over those that don’t.

3D rendering is quickly becoming a major way of representing products online. It also has many benefits for designing and manufacturing those products. The benefits of 3D product rendering go all the way from design to selling the product, so using it in the furniture industry is going to be important in the years ahead.

1. Producing realistic product images without a photographer

If you are going to sell products online, you need to have an image of those products for your website. One way to get those pictures is to hire a photographer and studio to take pictures of all the products you are selling. Unfortunately, this is more than a one-time expense, but one that needs to be repeated every time you update your product list. Doing this costs a lot of money that reduces your profit margin.

3D rendering is the process of producing an image on a computer. Because of this, you do not need to pay for a studio or a photographer. Once you have the software, you can use it in the design, manufacturing, and sales phase, making the process less expensive and more productive.

It is also more powerful than a photograph because 3D rendering can be interactive. This means that at every stage, from design to sales, there can be an image that can be manipulated to see different angles and details. Try finding a photographer who can give you this kind of product. Yes, you can get multiple angles and use different resolutions, but this just raises the cost more for using a photographer.

 2. Allowing customers to see your future from all angles on your website

With more and more people are shopping online, having a highly interactive website to sell your products online is becoming more and more important. 3D rendering can give you a degree of interactive imagery that you cannot get from photographs. Yes, you can have multiple photographs from multiple angles, but you cannot rotate them. 3D product rendering allowed for full interaction between the customers and the image of the product. They can rotate it in any direction, enlarged and shrink it, almost anything they want to visually.

The type of interactivity that is possible with the 3D product rendering makes it a must for companies selling furniture online. Not only does this improve the shopping experience for the customer, but getting a complete view of the furniture will make the customer more likely to buy it. If the customer is in a store, they can look at it from any angle and even try it out. While they cannot try it out online, 3D rendering gives them the ability to see your product from every angle.

3. It makes the design phase of your furniture easier

3D rendering is beneficial in the design phase because you can see what the product will look like while you are designing it. In fact, most computer-aided design programs do 3D rendering. 3D product rendering also allows the product to be viewed from any angle during the design phase. This means that the designers can see the product as if it were sitting right in front of them while they are still designing it. This makes 3D rendering an indispensable design tool for furniture manufacturers.

When designing any product being able to see the results during the design process, make it easier and quicker. You can have the results in your head, but being able to see those results on your computer screen is a step above that. With furniture, you can even place it in a simulated room so that you get a better idea of how it will look in actual use. 3D rendering has many ways that it can enhance the design process. This includes being able to simulate the assembly process both at the factory and by the customer before the product is ever made.

4. It makes for simpler manufacturing at your plant

3D rendering makes manufacturing your products easier because you have a picture of what the product should look like. This means that all you need to do is reproduce the picture with the right dimensions, and you have the product. Furthermore, the workers can have access to the products they are working on from any angle as they are making it. This means that they can see how it should look and compare it to what they are making to see if they are putting it together correctly.

Once each item is assembled, all quality control needs to do is compare what they get to the picture of the product and see if they match. It makes the entire process of manufacturing and quality control easier and more accurate. This is because the employees can look at the product they are working on from any angle and check it for any defects much easier. 

The entire process of manufacturing a product from design, assembly and quality control benefits greatly from 3D rendering. It makes it possible for the entire process to be easier and more accurate because people can see what they are doing.

5. Making photorealistic images of furniture for future collections

Imagine that you have an opportunity to show off your entire upcoming product line, but there is a small problem. You have not actually built any of the furniture in that line. With 3D product rendering, all you have to do is boot up a computer and show the customer what is coming. That is one of the greatest advantages of 3D rendering. With it, you do not have to actually build a single piece of furniture before showing it to a customer. 

It gets even better than that because you do not even need a showroom and your sales team can carry around your entire product line on a flash drive. 3D rendering makes the otherwise difficult process getting customers to come to see your products easy because you can take the 3D rendered images of all your product lines past, present and future to the customer to look at. It also allows you to show off those lines of furniture to your customers online. This can be by way of your website or by sending them an email. Either way, you get your lines of furniture to the customer quicker and easier.

3D rendering is an excellent way of presenting your furniture products to your customers. It is less expensive than other ways, in part because it can be used in the entire process from design to selling. Jola Interactive can help you in a better way for your products to be designed, built and presented because 3D renderings do not need to be static images. They can be interactive presentations of your product that will get the attention of prospective customers to increase the likelihood that they will buy your product.

Magento helps businesses tap on the effective abilities of ecommerce and can help grow an ecommerce brand’s reach exponentially in a short period of time with a small investment, something which is tremendously hard to achieve in offline retail.

In eCommerce, Magento and WooCommerce are two of the most widely used platforms. In this post, we list some features that make Magento a better choice than WordPress with WooCommerce.

Functionality and scalability

Magento offers e-commerce oriented features like sorting and arranging of search results, which enhances the surfing experience. It also lets you implement cross-selling and upselling strategies, with sections like “related products” on the product page and “you may like…” in the cart. When it comes to analyzing the performance of your website, Magento offers more data-like most sold, most viewed, most searched- readily available to the administrators. In addition to that, Magento also offers functionalities for product reviews, creating wish lists, setting pricing guidelines, and much more when it comes to product customization. Hence, making it a clear winner when it comes to functionalities in comparison to WooCommerce.

Since it is not bound by the capabilities of WordPress, Magento can handle websites that have a 100 products, to marketplaces as large as Amazon.

Affordability

WooCommerce is freely available as a plugin for its parent, WordPress. This means that there is almost no upfront cost involved in implementing the platform. Magento, on the other hand, provides an open source version that is totally free to use. It’s better because you get a more robust platform that has more features and is continuously developed.

Magento also offers a service, tailored particularly for small businesses, which was earlier called “Magento Go”. This makes Magento quite affordable, even for small-scale businesses

Security

An e-commerce platform has to store and maintain a large database of users and data related to their on-site behavior. There are also financial transactions taking place, other than the orders and invoices, which are transferred to-and-from customers and business partners. Hence, security is a priority and that the security of the website needs to be tight. This is where Magento triumphs again with its continuous delivery of security patches and updates, while WooCommerce is able to offer its users the basic security updates and features to protect their ecommerce store.

To Conclude

As you can see, Magento is clearly a superior platform and should be your choice for an e-commerce platform. The expertise at Jola Interactive can help you create a stunning e-commerce website that provides optimal user experience aimed at converting visitors.

But our services not just end at delivering an e-commerce platform that is tailored to your business’ needs. We also provide dedicated support for your Magento website. This means that your website will stay functional with continual updates, accounting for the growth of your catalog.

Optimize SEO

Make sure that the old URLs, or the varying URLs you own, redirect (301) to the right website.

Also, make sure that all “non-www” pages redirect to their “www” counterparts

Remove any duplicate pages or pages with duplicate content.

Offer rich SERP snippets, at least for the featured categories or products.

Manage Customer Interaction and Experience

* Make sure that the customer sees the featured products first

* Utilize clear and easily accessible breadcrumbs on every page. Path-based and category-based breadcrumbs work best on eCommerce websites.

* Do the crumbs correspond to page titles?

* Is the website optimized for the common (small and big) screen sizes?

* Do responses and animations work well on devices with low-spec processing hardware?

* Ensure that at least the payment page, if not the whole website, has an SSL certificate, which will show as https secure padlock in common browsers.

* Is there a transparent rating and reviewing system?

* Make sure that the non-product pages meet W3C accessibility guidelines.

* Remove any category page that doesn’t have any products.

* There should be an option that takes the customer directly to the checkout process, and another that just adds the product to the cart, without changing the page.

Product catalogs

* The product images should for optimized for speed and at the same time

* If you’re sourcing from sellers, clearly mention who’s the supplier, with a link that leads to a page with more details about the seller.

* Provide a method for the customer to check the deliverability of the product to their location, how much time it will take, and how much will it cost.

Make the shopping cart and account accessible

* Only the checkout process should require the user to login or signup.

* All the steps of the checkout process should be visible clearly to the buyer. Make sure that throughout the process, the current step, or location, should be clearly visible.

* Payment options should be sorted by category, such as “Cash on Delivery” or Wallet (e.g., “Paypal”), and transparently mention the options.

* The cart should be accessible from every page.

* In case the account holder forgets the password, implement an easy and speedy system for password change or retrieval.

Armed with this checklist, you can perform rounds of quality tests that will ensure a consistent user experience and smoothen any wrinkles in the functionality.

How We Can Help?

Talking about consistent user experience, the team of developers at Jola Interactive knows how to design an eCommerce website that enables growth of sales. We deliver magento-based websites that are optimized for mobile devices and big screen computers. Find out more about how Jola delivers on Magento Maintenance and how we help you redefine your ecommerce business. Get in touch to know more details!

Why Magento is the leader in B2B e-commerce development?

Magento’s front-end UI has been designed around principles of simplicity and interaction behavior is governed by intuition. The designers and developers at Magento strive to bring B2C like ease of use and functionality into B2B online retail. With the release of version 2.2, the platform has introduced specific features that are designed to resolve common B2B ecommerce related problems like account management, and cater to the scale of your wholesale business.

Benefits of Magento for B2B e-commerce

Magento has introduced some specific B2B functionalities in its new version 2.2 Enterprise Edition. Businesses can benefit greatly from the platform’s in-build company account management features that allow multiple buyers per account.

Custom catalogues and pricing features allow store owners to set up custom catalogue access definitions for different accounts. The platform also helps the business owners to better cater to their customers’ needs by introducing customer-specific order functionality.

Buyers can post a custom quote to the merchant, and merchants can make use of smooth quote management and fulfillment system on the back-end. This will help drive sales by providing better opportunities for negotiation, helping in development of buyer relations.

To facilitate wholesale orders and repeat business, customers are given the benefit of quick orders and reorders. There’s also the option of uploading comma separated values file of the stock keeping units in order to search multiple catalogued items.

Sunpan is an online furniture store that specializes in designing and manufacturing contemporary furnishings. Their enterprise level website is ideal to showcase the B2B functionalities for an enterprise. It permits customers from Canada and The US to login and see items with pricing and shipping rules by country. Since the website is directly connected to their ERP / database, products and inventory are updated in real time. This allows the customers to login and start placing their orders as well as view their entire account history online.

In addition to the B2B specific features, Magento enhances business with features like mobile-ready sites, multiple payment options/gateways, and detailed reporting on visitors’ on-site behaviour to help you help you adjust your catalogue in order to drive sales.

Make the most out of your Magento B2B site today

The demand for online B2B retail is ever increasing, from New York to New Delhi, and there’s no better time than now to get your business online. With the help of an expert Magento web developer, your business can take full advantage of the e-commerce powerhouse that is Magento 2.2 Enterprise Edition. A well implemented Magento based e-commerce website will not only drive your sales but will make expansion to other, bigger markets a breeze.

What Makes Magento the Best Ecommerce Platform?

The best thing about Magento Open Source in comparison to other platforms that charges businesses in the form of a compulsory subscription, while, on Magento you can get a basic but fully functional e-commerce website, complete with a backend, without any upfront cost. If you don’t have stack development expertise, then you’ll need to hire a Magento expert, but this applies to other platforms as well.

This doesn’t mean, however, that Magento falls behind on any features.

An illustration of efficient customizability achieved through Magento can be seen at Mirror Image Home’s website. Mirror Image Home is manufacturing custom-made decorative mirrors. They opted for building a site in Magento community edition which does not have a licensing fee. They offer customers the ability to login and view stock status, place orders, or create custom quotes.

There is a rich collection of extensions, themes, and partner plugins available on the Magento Marketplace, which can help you customize the user experience to the one that best suits your e-commerce model. Magento also triumphs when it comes to performance, in terms of query resolution efficiency and database handling, and optimization for low performance mobile devices.

Impacting Features of Magento Open Source

Magento allows you to define multiple customer segments, run segment specific targeted promotions, and list merchandising in line with the segmentation. It also automates linking of related products, helping in implementation of cross-selling and up-selling strategies.

The powerful visual merchandiser is there to take care of product displays and driving sales of particular “hero” products, defining categories, and implementing in-category sorting features. Magento also offers features to streamline catalog management and browsing. The development suite is complete with front-end features like multiple wishlists, gift registry, and back-end like order management, content scheduling and preview.

How does this help with your Online Business?

All these features and ease of management means that you can provide the best possible experience to your visitors, and work efficiently in catering to their demands. Magento also gives you the ability to modify your product listings according to the on-site customer behaviour, and scales with your growing business. When the right strategies are implemented with Magento, customers are greeted with an intuitive user-interface and merchandising presentation that takes ample care of their wishes.

Now that you’ve been introduced to Magento, particularly the open source version, you know which platform should your e-commerce business run on. Magento provides efficient solutions all the features that your website will ever need, and more.